How It Works
Six stages, one continuous record. Profiles lead to relationships, relationships lead to opportunities, opportunities become deals, and deals become commercial history nobody has to take on trust.
The journey
Brands filter creators by category, platform, language, city and audience geography. Creators and their representatives browse campaigns the same way. Agencies and managers are searchable too.
Krezuu Match scores fit and always lists its reasons. When the calculation is unavailable it says so — it never shows 0% for a failure.
A deal room opens with every participant named. Terms are versioned, counters are explicit, and a conflict prompts a review rather than a merge.
Briefs, submissions, revision requests and approvals live in one thread. Previous submissions are never replaced.
One brand payment splits to creator, agency and manager, each leg with its own status. Ambiguous states block retries instead of inviting double payment.
Completed deals, delivery reliability, payment reliability and repeat partnerships accumulate on every participant's passport.
The hard parts
Most platforms only design the happy path. These are the states that decide whether people trust a transaction product.
Fees
A platform fee sits in the deal terms as a named line, versioned with everything else. It is visible to the parties entitled to see it, and it settles from the same brand payment as every other leg.
One account covers every side of a deal. Join as whichever participant you are, and the rest of the lifecycle is the same record.